“No. 1 for 15 consecutive years” Samsung Electronics takes the throne in the commercial display market
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Samsung Electronics has achieved first place in the global commercial display market for 15 consecutive years since first achieving global first place in 2009.
According to market research company Omdia on the 11th, Samsung Electronics recorded its highest ever sales volume in the global commercial display market in 2023, selling more than 2 million units per year with a market share of 33% based on sales volume. However, this figure excludes consumer TV sales.
Samsung Electronics has △’The Wall’, the world’s first modular display using micro LED technology △’Smart Signage’ that provides excellent immersion with ultra-slim thickness and uniform bezel design △’Between sports and landmark markets and customized electric vehicle charging stations’ Nizi’ △It has a variety of commercial displays and solutions, including the electronic whiteboard ‘Samsung Flip Pro’ optimized for the education market.
In addition, The Wall lineup is being expanded based on continuous product innovation, such as ‘The Wall All-in-One’, which improves installation convenience, and ‘The Wall for Virtual Production’.
The Wall holds a unique position in the hotel industry. Samsung Electronics recently supplied The Wall to the top suites of ultra-luxury hotels such as Atlantis The Royal in Dubai and Marina Bay Sands in Singapore.
Samsung Electronics showcased commercial display innovation by unveiling the world’s first transparent micro LED at ‘CES 2024’, the world’s largest consumer electronics and information technology (IT) exhibition held in Las Vegas, USA, early this year.
Transparent Micro LED was recognized for its innovation by sweeping awards in three categories, including △Most Amazing LED Product, △Best Transparent Display, and △Product of the Future Award, from ‘Rave’, a North American display media outlet.
In addition, we launched ‘Samsung VXT’, a platform that allows easy operation and management of signage content, and expanded not only hardware but also solution business to significantly strengthen signage competitiveness. Digital signage refers to a technology that can show advertisements, information, content, etc. to users using displays such as TVs and monitors.
Hoon Jeong, Vice President of Samsung Electronics’ Visual Display Business Division, said, “Being number one in the world in the commercial display market for 15 consecutive years is the result of responding more nimbly to market changes and customer voices than anyone else.” He added, “We will continue to provide specialized devices that meet the needs of various business environments.” “We will strive to provide the best value to business-to-business (B2B) customers by providing integrated solutions and services.”
Reporter Lee Dong-soo [email protected]
[ⓒ 세계일보 & Segye.com, 무단전재 및 재배포 금지]
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